Horizontal vs. Vertical: Which is Better For Your Marketing? The Short Answer: Both! I’ll admit, there was a time when I looked down on vertical video. I wasn’t a fan. I would even give my friends a hard time when I saw them taking vertical videos. Sorry, Y’all....
YouTube vs. Vimeo: Which is Better for Video Hosting? Getting the final cut of your video is an exciting moment! It’s the culmination of lots of hard work and collaboration with a video marketing partner like us. At this point in the process, you’ll have to decide...
Are You Losing Customers Because Your Marketing Content is Not Accessible? Try These Best Practices. Most of us are aware that accessibility is extremely important in physical spaces. We all want to ensure that people don’t run into barriers that prevent them from...
The Hidden Power of Closed Captions in Digital Content In today’s digital age, closed captions have transcended their traditional role, emerging as indispensable components of video content. Whether you’re at home watching a movie with captions, consuming...
Follow the Yellow Brick Road – 5 Essential Videos Every Nonprofit Needs Embark on a journey down the yellow brick road of nonprofit storytelling with us. Just like the iconic characters from The Wizard of Oz, let’s explore the essential videos every nonprofit...
Prepping for the Great Community Give? Use Video to Take Your Campaign to the Next Level. As you start preparing for the Great Community Give, you might be considering using video in your campaign. Here at Appeal Production, we believe that video is one of the most...
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