What to Wear on Camera: Simple Tips for Looking Your Best
Wondering what to wear for your upcoming video shoot? Don’t worry—we’ve got you covered. In this quick, helpful video, Appeal Production’s Field Director, Jon Hollif, walks you through what the camera loves (and what it doesn’t).
Whether you’re stepping into the studio or filming in the field, the right clothing and accessories can make all the difference. In just two minutes, Jon explains how to show up looking polished and like yourself.
Here’s what you’ll learn in this short video:
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- 🚫 What to avoid – Say no to tight patterns like stripes or tweed, loud colors, shiny accessories, and anything with distracting logos or wrinkles. (Yes, even that favorite herringbone blazer!)
- ✅ What to wear instead – Soft, solid colors in muted or earthy tones are your best bet. Think fitted (but not tight), matte fabrics, and clean, current company apparel if you’re representing your brand.
- 💄 Makeup and jewelry tips – Go for matte makeup and avoid glitter or anything that reflects light. Jewelry should be subtle and silent.
- 💡 One quick note for green screen shoots – No green in your outfit—unless you’d like to disappear.
The most important tip? Be yourself!
At Appeal, we believe that authenticity matters. Dressing for the camera doesn’t mean you need to lose your personality. These simple tips just help you put your best foot forward—so your message (not your outfit) is what stands out.
📅 Getting ready to film? Share this with your team to help everyone feel prepared and confident on camera.
Want to dive deeper into the topic? Watch the full video on what to wear on camera to feel the most confident here!