What to Wear on Camera

by | Jan 16, 2024

What to Wear on Camera

Preparing to Be On Camera: What to Wear

We know that being on camera can feel daunting, but don’t worry. We’re here to help you be prepared for filming day. Feeling comfortable and confident on camera is crucial to a successful shoot. Here are some of our top tips for on-camera clothing and appearance!


Picking an Outfit

Are you staring into your closet, wondering what to wear for your interview? It can be overwhelming to look at your wardrobe and wonder, “What will this look like on camera?” 

When you’re considering what to wear, remember what’s most important is that you feel comfortable and confident!

With that in mind, return to your closet and pull out some items that make you feel great. If you’re the type who feels their best in a new outfit, this video shoot might be a good excuse for a little shopping trip! 

Whether shopping in your existing closet or browsing a store for something new, it can be helpful to use a process of elimination and consider what won’t work on camera:


What to Avoid

  • Tight patterns and geometric designs (think stripes, plaid, etc.)
  • Green (on greenscreen shoots)
  • Clothing with visible brand names
  • Wrinkled clothing
  • Reflective items and noisy jewelry

With this list in mind, narrowing your options should be a little easier. If you’re torn between a few good choices, try thinking through the setting of the video shoot and considering the main message. Does your outfit fit the theme or distract from the story?

If you’re still unsure, don’t sweat it! We tell our clients to send us photos of their outfit options, and we can help them with their final decision. You can always bring a backup outfit or two if you change your mind on the day of the shoot (or accidentally spill something on yourself! –  We’ve all been there!)

Decisions about hair and makeup are very personal, and again, the most important consideration is what makes you feel most comfortable. We have had clients who get their hair and makeup done by professionals before a video shoot, but it’s not necessary unless it makes you feel your best! 

Finally, on-trend hair, makeup, and clothing can date a video and thus shorten the lifetime of the finished production. While trends are a fun way to express yourself, we recommend aiming to keep it classic and timeless on a video shoot. You’ll thank yourself later! 

At the end of the day, we all do our best when we feel our best. While you may feel overwhelmed now, you’ll be glad you took the extra time to prepare for your video shoot! Remember that we’re here to help if you have questions or need advice.

Your business deserves to be more visible.

That’s why we create custom videos that help businesses go from invisible to irresistible.

Through HD video production, animated graphics, and creative counseling, you’ll have what it takes to make your business stand out above the rest.